Bolster AI on the Shift to System-Level Cyber Threats

Bolster

March, 2026

Rod Schultz, CEO of Bolster AI, outlines how advances in AI and automation are reshaping cybersecurity, enabling attackers to operate at scale by embedding fraud into trusted digital systems such as search, ads, and everyday workflows. Rather than relying on traditional entry points like phishing emails, modern attacks increasingly resemble legitimate user experiences, making detection more difficult.

The article highlights a shift toward what he describes as a “Move 37” moment for cybersecurity, where the economics of attack have fundamentally changed. As threats become cheaper to create and faster to deploy, organizations must expand visibility beyond traditional boundaries, monitor threat formation earlier in the lifecycle, and adopt more automated, coordinated defenses to keep pace.